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The 10x Freelance Copywriter: Membership
First things first!
The 10x Freelance Copywriter: Start by setting inspiring goals for these 3 things (14:32)
The 10x Freelance Copywriter: Stop shoulding all over your business (9:50)
The 10x Freelance Copywriter: ...But are you really? (9:25)
Worksheets and presentations for this module
10x Freelance Copywriter Workbook
MODULE 1: The foundational core: Systems and time-saving processes
FIRST: How to get the most out of this module (8:42)
10x Freedom: Theme your days (32:41)
10x Freedom: Use calendar blocks (23:04)
10x Clients: Create a client wishlist (17:32)
10x Clients: Add a VA to your client consideration process (26:43)
10x Revenue: Stop selling hours (16:23)
10x Leads: Systematize referrals (22:52)
10x Clients: Digitize your paperwork (14:03)
10x Results: Hire yourself (8:26)
10x Leads: Start playing the long game (16:53)
Checklist - Are you ready to move on when the next module goes live?
Worksheets for this module
Presentations in this module
MODULE 2: The confident fluff-free copywriter is the one who can 10x
FIRST: How to get the most out of this module (9:34)
10x Freedom: What a copywriter is not. (HINT: If your clients think any of this stuff, you'll earn a fraction of what you could.) (23:23)
10x Revenue: Why you should be a conversion copywriter (even if you don't call yourself one) (21:32)
10x Confidence: Where copywriters fit in growth organizations (5:34)
10x Freedom: Do this to prevent run-ins with your client's team (15:03)
10x Confidence: "This is my process" (14:27)
10x Confidence: What happens during research and discovery (47:24)
10x Confidence: What happens during writing, wireframing and editing (24:51)
10x Confidence: Over-the-shoulder tutorial: Wireframing (17:03)
10x Confidence: The kind of feedback to ignore (and how) (22:51)
10x Confidence: What happens during experimentation / validation / testing? (48:21)
10x Confidence: Introducing The Cheatsheet of Awesomeness (13:00)
10x Confidence: How to collect your results (26:20)
Checklist - Are you ready to move on when the next module goes live?
Worksheets for this module
Presentations for this module
Module 3: The copywriter with the strategic online presence is the one who can 10x
FIRST: How to get the most out of this module (24:29)
10x Revenue: How content has paid off for me (25:59)
10x Leads: Your brand is not your colors. You're a thought leader. Your brand is what you share. (13:27)
10x Confidence: What's your why? (6:36)
10x Growth: The 6-in-6 plan (37:07)
10x Results: The blog post formula for expertise building (29:05)
Over the Shoulder: Write content like this to avoid wasting your efforts (28:32)
10x Growth: To guest post or to publish privately (25:07)
10x Results: How to decide where to pitch / publish (18:32)
10x Growth: How to partner with a bigger-list brand on content (ebook) (32:09)
10x Growth: The best content to create when time is tight (7:20)
10x Freedom: The reward-myself mindset for getting stuff done (5:15)
Checklist - Are you ready to move on when the next module goes live?
Worksheets for this module
Presentations for this module
Module 4: The copywriter who manages prospects and clients well is the one who can 10x
FIRST: How to get the most out of this module (21:28)
10x Clients: Should you niche or specialize? (19:25)
10x Freedom: What do YOU require of your clients? (15:37)
10x Clients: Landing clients is your job (25:35)
10x Clients: Add a VA to your client consideration process (26:43)
10x Clients: How to run your 15-min meeting to vet a prospect (27:20)
10x Results: How to put on appearances (29:47)
10x Revenue: When should you sell a productized service instead? (10:17)
10x Revenue: Essential pricing stuff (57:24)
10x Revenue: Is it time to raise your rate? (14:38)
10x Growth: Make postcards your favorite. Postcards are your new favorite. (4:54)
10x Clients: How to run a pre-proposal meeting with a good prospect (37:58)
10x Results: How to sell without selling in meetings (32:21)
10x Clients: Over the Shoulder - How to create a proposal (40:26)
10x Clients: How to present a proposal (23:03)
10x Confidence: How to run your kickoff call (14:52)
10x Results: Have you gone quiet on a client? (14:24)
10x Results: How to present your copy (47:05)
10x Results: What your clients REALLY want from you (9:18)
10x Growth: A client gift is part of your process, yup (7:44)
10x Growth: So you wanna hire a subcontractor or employee (33:20)
BONUS: The MP3 that helped Momoko Price start charging and negotiating like a pro
Checklist - Are you ready to move on when the next module goes live?
Worksheets for this module
Presentations for this module
Module 5: The copywriter with diversified income streams is the one who can 10x
FIRST: How to get the most out of this module (9:40)
10x Revenue: Why you need to set a monthly revenue goal (22:40)
10x Revenue: The 6 other ways you should be making money (beyond client work) (13:17)
10x Growth: Before you redesign your site or create a content strategy, here's what you need to ask yourself (21:16)
10x Growth: The one activity that should always be on your mind and your to-do list (and how to do it right) (29:17)
10x Growth: As soon as you get even one subscriber, you need to put these 3 things in place (20:20)
10x Freedom: The self-segmenter email for general signups (8:39)
10x Growth: OPTION A: Your 3-page list-building lead-magnet website, plus landing pages (9:39)
10x Growth: OPTION B: Blog as site (for big-time content creators and authority-builders) (10:04)
10x Revenue: How to set up, sell and start delivery of your core productized services (36:42)
10x Confidence: Productized services - How to conduct a website review (23:53)
10x Confidence: Productized services - How to conduct a long-form sales page review (24:53)
10x Confidence: Productized services - How to run a "day rate" day (28:22)
10x Revenue: Why not hire yourself to sell someone else's product... and make money without building or supporting anything? (28:22)
10x Growth: On tripwires, your first product (26:46)
Checklist - Are you ready to move on when the next module goes live?
Worksheets for this module
Presentations for this module
Module 6: Jo's No-Holds-Barred Coaching Sessions (aka THE BEATDOWN)
10x Growth: Let's do a reset on what's important and why I recommend what I do (0:32)
10x Growth: Your #1 priority going forward (1:55)
10x Freedom: You think this is a luxury - it is a necessity (2:54)
10x Results: You won't see results until you make this a core part of your work (2:31)
10x Growth: There's more than enough room for you at the top (1:46)
10x Growth: The two characteristics of a fast-growing freelancer (5:54)
10x Happiness: On friends and family and business (2:16)
10x Clients: The real reason you take on clients (1:52)
10x Freedom: Freelancers vs employees (2:15)
10x Results: The obvious thing some copywriters just forget (2:32)
10x Results: Stop changing direction (2:07)
10x Results: The answers to your growth questions are closer than you think (2:36)
10x Freedom: Do you deserve to be a copywriter? (1:37)
10x Growth: If it were all fun and games... (2:24)
Module 7: Advanced insights and lessons for growing freelance businesses
The 10x Freelance Copywriter - The reality of the next stage (10:25)
The 10x Freelance Copywriter - Consider advanced specializations, where more money may be available and fewer people are (7:49)
The 10x Freelance Copywriter - Advanced client management (27:26)
The 10x Freelance Copywriter - When it's time for you to start speaking on stages... (38:36)
The 10x Freelance Copywriter - A crash course in courses (43:30)
The 10x Freelance Copywriter - What your waitlist is telling you (15:28)
The 10x Freelance Copywriter - You can't be CFO forever (20:01)
The 10x Freelance Copywriter - Streamlined and intentional growth (11:21)
The 10x Freelance Copywriter - 5 final notes for you (17:34)
Bonus content and training with special guests
Getting started (47:43)
Q&A session with Halley Gray (56:52)
Earning six figures using cold emails, with Laura Lopuch and Brian Lenney (59:01)
Turning existing relationships into referrals, with Ry Schwartz (56:22)
Quietly landing big clients, with Sam Woods and Tarzan Kay (58:24)
Charging royalties with Roy Furr (54:29)
Using new media to grow your freelancing business, with Kira Hug and Rob Marsh (61:07)
Showing up as an authority, with Joel Klettke and Jared Macdonald (60:13)
Goal-setting session (planning) with Tim Stead (60:32)
Introducing a process that boosts your confidence & increases your value w/ Natalie Smithson (46:43)
Selling copywriting packages (46:16)
Cohort 1 wrap-up call (49:10)
Shannon McCaffery (62:44)
Prerna Malik (46:16)
Kristy Fanton (52:07)
Ry Schwartz (58:34)
Aaron Orendorff (55:10)
Branding with Tamara Glick (46:40)
Amy Hebdon (51:30)
Abbey Woodcock (54:34)
Matt Hall (62:24)
Justin Blackman (60:44)
Resources
All worksheets
Important links
Important dates
10x Clients: The real reason you take on clients
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